Jägermeister is a German word that means "master of the hunt. “Cult German herb liqueur with a unique love-it-or-hate-it flavour. The bittersweet flavours of Jägermeister are best savoured ice-cold in a frozen glass, but it's gained a significant cult following in recent years as a result of the Jager Bomb cocktail (mixed with Red Bull or other energy drinks).